I used to criticize the ghetto-ization of evangelical Christians who want to pull out of the world and create duplicate "Christian" versions of everything so they won't have to be corrupted by the world when I suggested that we would some day have Christian health clubs.
I thought I was being absurd and ridiculous. It turns out that I was being prophetic.
Birmingham now has "Lord's Gym" - with an appropriately buff Jesus adorning the wall. He's not as muscular as the "Gold's Gym" guy, but he's ripped.
I'm not going to say anything about the hearts and intentions of those people who have created a place where Christians can sweat and pump iron in a godly environment, but this is madness. No, it's beyond madness. This is theologically bankrupt.
Think I am being too harsh? What about the command to not take the Lord's name in vain? Does that mean just "don't use divine names as interjections and exclamations"??? No, it means we do not treat God in common ways. We don't demote God, Father, Son, and Spirit, from a place of glory and reverence.
Naming my business with God's name is right up there as a vain use of God's name. What if Mazda's new vehicle was named the Jesus RX7? Maybe I'll open God's Grocery and Pawn Shop. Maybe Christians need God's First Bank of Birmingham, of course to be distinguished from all those other banks that aren't God's. It's a sign of how spiritually impoverished and theologically inept American Christianity is becoming. Let me invoke God's name to do more business.
Maybe I just need to calm down - listen to Christian radio, enjoy some Christ pretzels (in the shape of a cross and sold at all truly Christian grocery stores), and kick back in my Jesus-is-the-Way office chair from God's Furniture, Inc.